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Intellectual Property News

Pattishall McAuliffe Featured in the IP Supplement of The American Lawyer in an Article Highlighting IP Boutiques

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Events

Nov 04, 2010 - Women's Bar Association of Illinois (WBAI) Joint Professional Dinner

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NewsLetters

TTAB Proceedings and Declaratory Judgment Jurisdiction

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Litigation ADR Counseling

At Pattishall, we focus on defending your brand.

Our entire team - from our receptionist to our name partners - is focused on developing, building, and protecting your brand.

Your brand is your company's most valuable asset. It encompasses the knowledge, art, science, and reputation of your business.

Your brand isn't limited to your trademark or tagline. It's the total experience that your customer has with your product or service. "The brand is every touchpoint and every thought the customer has about the brand."* It's every message your customers receive about your company.

We've worked with companies like yours for decades. We know the best practices and legal strategies for protecting brands and reducing risk. In fact, we invented many of them.

We defend the most valuable brands in the world. We can defend yours.


*Tim Calkins, Kellogg On Branding (Wiley 2006).