Cindy Simonson is a Senior Trademark Paralegal with more than two decades of experience helping clients protect and grow their brands. She brings a practical, business-minded approach to trademark law, and is known for her ability to build strong working relationships with clients across a wide range of industries, from global consumer goods companies to emerging brands.
Cindy’s broad expertise spans trademark clearance, prosecution, portfolio management and brand protection on both a domestic and international scale. Clients rely on her to navigate complex, multi-jurisdictional matters with efficiency and sound judgment, and to translate legal strategy into clear, actionable guidance that aligns with their business goals. Whether advising on risk, managing a large global portfolio, or helping a client think through a brand strategy, Cindy approaches every matter with the same commitment to thoroughness and client service.
Her career includes senior roles at Abbott Laboratories, Elster & McGrady, Mars Incorporated, and Kohler Co., spanning both in-house and law firm environments. That background gives her a deep understanding of how businesses operate and what clients need to make smart, confident decisions about their brands. She communicates effectively at every level of an organization, from legal and marketing teams to senior leadership, and is equally comfortable managing a single urgent matter or a complex, ongoing portfolio relationship.
Cindy holds a Bachelor of Business in International Studies from the University of Wisconsin–Green Bay and an Associate of Arts in Paralegal Studies from Pierce College, and regularly pursues continuing education through INTA and NALA.